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Chief Marketing Officer to OP5

As Chief Marketing Officer, CMO, you will continue to drive OP5’s international expansion and to strengthen our position on the Swedish market. The role is a key strategic position within the organization; you are part of the management team and will report directly to the CEO. You will have an overall responsibility for global marketing activities in all channels to ensure high ROI that support the business goals and generate leads converting into sales success. Your main objective is to drive new customer acquisition both on the Swedish market and globally. Your will manage the global marketing team of four people, based in Stockholm, Sweden, and Tulsa, US. Some traveling is required, mainly to the office in Tulsa.

As Chief Marketing Officer your responsibilities will also include:

  • Develop a strong business intelligence strategy, marketing plan and set goals and strategies to support the overall business plan for OP5
  • Work closely with Product Management to create market awareness for existing and new products
  • Leverage data and analytics to drive insights: develop and implement a clear segmentation, positioning, targeting and differentiation for the OP5 brand to ensure that it is supported in all communication
  • Build a strong OP5 brand and strategie to increase brand awareness. Ensure the brand perception, values and visual appearance is attractive to the target audience
  • Build and optimize the overall channel strategy and prioritizations where sales KPI success is the main objective
  • Marketing budget, prioritizations and follow up - develop programs with quantifiable objectives to measure results
  • Build and manage a communication and content strategy to strengthen OP5 brand, attract relevant visitors to website and increase conversion and sales
  • Develop and keep up-to date on customer insight and personas for different markets that support go-to-market models and are useful tools in improving web and marketing activities 

Experience

  • At least 5-7 years’ experience from a similar position working with B2B in an international company and marketing on a global level
  • Experience and understanding of OP5’s industry and the technology aspects of OP5’s market and competitive landscape 
  • Experience and deep understanding of digital marketing (SEO, social media, website visit behavior, etc.) and proven experience of marketing automation
  • Proven analytical skill set to be able to analyze market data and take relevant decisions and make valid priorities
  • Proven previous assignment to visualize and communicate corporate level vision and strategy
  • Leadership- and staff development 
  • Experience of brand building and entering new markets
  • Able to specify requirement clearly and strong stakeholder management

Educational and other requirements

  • University degree: Minimum B.Sc. degree, preferred in Marketing/IT/Engineering
  • Fluent written and spoken English, other languages are an advantage 

Personal Characteristics
To succeed in your role, you are tech savvy and have a passion for IT and marketing. You have strong business acumen and a visionary mindset with an ability to produce new ideas as well as creative problem-solving skills. You are analytical with good understanding of numbers and sales. You show financial awareness and good understanding of different KPIs. You hold strong leadership skills with the proven ability to inspire and motivate and have credibility to operate at all levels whilst can stand up for own opinion and judgment. You possess excellent communication skills with the ability to persuade, negotiate and sell ideas. Furthermore, you are proactive with a strong drive for results and can easily combine strategic thinking with a strong hands-on attitude. 

Does this sound interesting? Welcome with your application! In this recruitment OP5 collaborates with Novare Propell. Please apply at www.novarepropell.se. Selection and interviews will be held continuously. 
For more information about the position or the process, please contact Charlotta Cedermark at charlotta.cedermark(a)novarepropell.se or Sofia Dippel at sofia.dippel(a)novarepropell.se. 

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Kista, Stockholm - Sweden

Norgegatan 2
164 32 Kista, Stockholm - Sweden Directions info@op5.com 08-58830100

Working at OP5

In OP5 you get the opportunity to work in a stimulating environment with exciting projects. You are offered the opportunity for personal development in a company with great potential, short decision-making, customer satisfaction and nice employees. You work in a team that values hard work as much as having fun at work. We help each other and value good team spirit. OP5’s vision is to be the driving force in a world where IT delivers measurable results, control and is seen as a strategic resource for better business.

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